⚪ Red Bull UK is currently recruiting for a Category Specialist - High Street & Value Retail on a 6 months FTC to be based in London, UK.
To drive Total Soft Drinks and Energy category sales and profit within High Street and Value retail customers, through externally-facing, practical Category Management initiatives and shopper understanding
Get the best-selling SKUs into more stores with more space and therefore put Red Bull in maximum danger of being sold!
🟡 All the responsibilities we'll trust you with:
Insights
- Providing data-driven insights, analyses and recommendations to strategic customers that optimise long-term category growth by positively shaping strategy on: range & distribution, space, merchandising & availability and price & promotions
- Providing insights, analyses and recommendations to NAMs that help to optimise Red Bull performance
Building relationships
- Developing effective, credible relationships within strategic customers with buyers, Category Merchandising manager, Category Marketing Manager and the team
Strategic vision
- Aligning all activities and plans with the Red Bull category vision and strategic growth drivers
- Delivering channel-wide initiatives that help to deliver Red Bull Strategic objectives
Testing and trialing
- Designing, implementing and measuring trials that test category building initiatives
🟢 Your areas of knowledge and expertise
that matter most for this role:
- Proven experience in a category, sales or retail function – customer facing experience desirable